In case you missed it:
The Brave web browser is funded by venture capital and sells advertising space to replace the ads it blocks.
Here's their ad-sales site:
"funded by Founders Fund, Foundation Capital, Propel Venture Partners, Pantera Capital, DCG, Danhua Capital, and Huiyin Blockchain Venture among others."
You might want to consider other options if you still use #Brave.
(via @hypolite )
@switchingsocial @hypolite Wait, what? Are you telling me that instead of protect the users privacy as Brendan claims, Brave browser just replaces the ads that it blocks by the ones that pay to them? I'm not sure if i understood clearly, but that reminds me to the famous case of AdBlock Plus and its famous whitelist of ads.
Yup, that's its business model:
"Eich explained Brave’s business model would include plans to insert its own ads"
@switchingsocial Oh my, and i was thinking about Brave browser as the Chromium option to Firefox in my case. Waiting for the update to 0.55 on AUR (Arch Linux User Repository), then i suppose that won't be my choice. Falkon from KDE it's kinda interesting, but the development has been stopped recently, apparently. But i really would love that Firefox and Tor Browser would copy some aspects from, for example Falkon/Opera/Vivaldi, such as Speed Dial, customization, etc.
Thank you :).
@polychrome @switchingsocial What i understood from their video respect the pay, ads, and all that, what i said Brendan explains the way of working, it's just that, but looks like i wasn't understanding the focus of Brave Software in this matter, looks like. I understood that they, via their cryptocurrency, was going to give to the users the opportunity to pay the sites who they value, while all ads and tracking being blocked. It's a full FOSS project, so it can be forked or changed.
@polychrome @TakuyaSama @switchingsocial Today they actually share that money with site operators and publishers -- in fact, anyone can sign up and they'll automatically start receiving BAT without Brave or anyone serving ads: https://publishers.basicattentiontoken.org
I'm sure they'll keep that practice up when they launch ads, but I'm doubtful they really have solutions to the major problems with ads :/
@switchingsocial I also watched the video from Brendan explaining how their cryptocurrency and that didn't seem like you say to me. But i really wasn't informed about that. I'll discard then Brave, which is claiming to be a privacy based web browser, but wow. If just Mozilla would listen and add features to Firefox, like keyboard shortcuts configuration, like Vivaldi/Opera have, Speed Dial like i said, i don't know, a few things, it would really be fantastic. Better than now.
If you're happy with using a product from a company whose business model is building an ad network with VC money, then go ahead.
But how is that any different to Google or Facebook?
The important point here is where Brave's incentives lie.
Brave's VC backers will expect profits, and the easiest way to get profits on advertising is to erode privacy one way or another. They are setting themselves up to follow the same path G, FB, Y, MS etc have trodden.
@switchingsocial @InspectorCaracal Doubting so hard. I don't know what to do. I had the hype to test it once it reached the new 0.55 with full Chromium based Brave, but yeah, that's not something that i like. I think i will stay with Firefox + Tor Browser. But for Chromium alternative, it would be really nice if Falkon by @kde would improve and had a better & faster development pace.
@switchingsocial This seems grossly over-simplifying a pretty complex problem to be honest. Personally, I like the idea of using #brave with a bunch of ad- and tracker blocking functionality *baked right in* rather than added using extensions. And, as far as I can tell, they seem so far the only ones out there who even *think* about adding a different business model for web content providers that goes beyond merely consuming "for free" while blocking ads away. 😐
Funding content ethically *is* a complex problem, but taking Venture Capital money for an ad-based business model is not the answer.
Selling ads mean advertisers are your customers, and their interests nowadays are largely based around invading privacy.
Every single company that has used VC money to sell ads has ended up invading privacy because of this. That's a serious problem if your product is supposed to be protecting privacy.
@switchingsocial ... "so far it never worked". For what I see by now, Brave seems to have a good idea of what they want to do, and in ways it seems more "honest" than either Firefox (with backing by large players either) or using ad-blockers to access content on pages which depend upon ads to pay the people who work there... 😉
If you are owned by Venture Capital, then you are under pressure to deliver profits.
If your profits come from advertisers, then you are under pressure to invade privacy.
Taking VC money to sell ads is innately anti-privacy. There is no getting around this, and it's completely the wrong starting point for solving this problem.
@switchingsocial No. You're not under pressure to invade privacy. You're just under pressuer to sell ads and earn money this way. So far, however, doing so in a privacy-invading way was the easiest and fastest approach, also because a vast majority didn't care at all - and the rest of us also didn't (and instead just used ad and tracking blockers to remove these annoyances, rather than not using/supporting sites that rely upon such models). Right now it ...
@switchingsocial ... seems at least to me that #brave are up to provide a better, more "balanced" business model here (also by under no circumstances collecting any user data), and
personally I think it would be a good thing if they could succeed this way and also "fix digital advertising" in a more ethical and privacy-preserving way. Not sure if this is going to work out, but guess it's worth a try. So far I see few better ideas.
Quite apart from the tech, if Brave becomes widely used, it becomes an attractive purchase for Google, Facebook, Microsoft etc etc etc.
There is nothing to stop this being another Whatsapp:
It's especially likely with companies like Brave that have VC backers. Investors want maximum return for their investment, which means anything that is legal. VCs are not in it for any principle, they're in it for the money. Lots of VCs dream of being bought out by Google.
@switchingsocial Of course there's a risk, maybe that's where that approach of "can't be evil" *could* help (i.e. storing all data locally and keeping nothing on any #Brave servers). But in the end: Any better options that could a provide *balanced* improvement here? Adblockers merely seem to fight the smoke while making the fire worse... 😐
Yup, agree, adblockers on their own won't solve this and it's a tough problem.
Ultimately governments need to make it highly dangerous for companies to misuse data (with fines covering X% of annual turnover, stuff that really hurts), so dangerous that investors won't dare invest in such companies, and companies won't dare misbehave.
It comes down to good regulation with strong enforcement. If this doesn't happen... difficult to see what can be done beyond current privacy arms race ☹️
@switchingsocial I agree, so far the online advertising market needs some sort of stronger regulation. But it will possibly take a while for such approaches to become law, let alone talking about effectively enforcing them. Way more concerning, to me, however: A load of people, these days, demand online advertisers to be more strictly regulated. But very very few people actually even bother considering more sustainable, maybe more "transparent" and "fair" models of funding services, ...
@switchingsocial ... and the like. Every "free-beer" offering, at some point, is vulnerable to sell-out in more or less drastic way. Just like this, even though I always enjoyed and endorsed #Mozilla, I always was (and still am) sceptical about where the Mozilla Foundation gets its money from: It's interesting to use a FLOSS browser knowing the organization backing and promoting it at least to some point lives off money provided by Google or Yahoo! - and this gets ...
@switchingsocial ... even more strange using an ad-blocker on top of this: The money for the tool you use comes from the companies whose "services" you try to avoid at any costs, and likewise you are blocking (hurting?) any competitor of these advertisement / search monopolies as the ad blockers don't just block Google but also a load of "smaller" ad providers and independent publishers. That's where I truly admire #Brave at its current state - for at least *trying* to fix this mess. 😉
I have people ask me why I don't use brave and they are totally caught off guard when I make mention of this stuff, it is shocking how well their marketing for it has worked.
For what it's worth, switching.social's current recommendation is Firefox with mBlock Origin (not mBlock) and Privacy Badger. These are relatively effective and easy to use.
You should also switch off error reporting from the settings menu, and, if you're comfortable with it, edit the about:config to remove the telemetry URLs.
@frickhaditcoming @switchingsocial @hypolite
Brendan Eich (former co-founder of Mozilla) and current CEO of Brave donated $1000 to support Prop 8 in California, which passed banning gay marriage in California.
I have yet to run into anyone running this fork of Chrome, but if I do, its likely they hate me!
@switchingsocial How unethical. Making money off of others’ content?
@switchingsocial It's not a recent news -- to me. That's already written on its Wikipedia article for a long time.
Firefox with mBlock Origin and Privacy Badger add-ons installed.
Also, turn off the error reporting in the settings menu, and (if you are comfortable with it) delete the telemetry URLs from the about:config page.
@switchingsocial ok already done that :) i use disconnect & canvas blocker too
Yes, thanks for correction.
One of the investors is Peter "drink the blood of the young" Thiel:
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